Packed for Shipping: 3 Tips before Launching Your Online Store
It has become a trend for startup businesses and big-time ventures to shift to an eCommerce format right after the pandemic became a part of our everyday lives. For the most part, it kept their businesses going, and it continued to grow their sales. No longer would they have to worry about the means that they’d have to go through to deliver their products. Their customers may simply visit their online store, order an item, and wait for you to ship it to their address. Hassle-free, convenient, and fast, right? Well, not really.
If you want to follow in the footsteps of companies taking the eCommerce route now, you may want to consider the following tips to prevent some of the mistakes they went through during their first time. Avoiding their mistakes and considering these recommendations may just bag you more sales and customers in the process.
Integrate an End-to-End Accounting System
You have to keep up with the numbers. Just because most of the processes involved in an eCommerce business are now automated doesn’t mean that you should overlook getting an accounting service for the job.
You need someone to keep tabs on the taxes, shipping fees, and other expenses of delivering the item to the consumers. Doing this will not only give you a clear view of all your profits, loss, and expenses, it will also give you a general idea of the eCommerce shipping process as a whole.
The Style of the Packaging
One mistake most eCommerce businesses make in their first few months on the job is that they often forget to make their items presentable. While you may argue that the packaging must be designed to protect the delivered items, one should also consider adding a few aesthetical choices.
Doing so can help make the customer feel that they are officially ordering from your brand and not some random supplier who just happens to put the item in a box filled with bubble wraps.
The Geographical Range of Your Ecommerce Business
How far are you willing to ship your orders? Most of the time, the consumers are willing to pay for the shipping fees, especially if the item they’re purchasing is quite rare. However, that isn’t the case most of the time, and you may find yourself spending more on the shipping than the profit you are expecting to make.
Be sure to specify on your online store that orders are only limited within specific areas and that additional shipping fees may occur if the customer is located near the boundaries of these particular locations.
Running an eCommerce business isn’t easy, but you will manage it better by keeping the tips above in mind. Your main goal should be to garner more sales while maintaining your profits, and you will only be able to do that by following a system that works without having you spend so much on shipping fees.
Integrating the venture with an accounting system, improving your packaging, and limiting your location range may just save you a lot of money—and help you enjoy more profit.
If you are looking for the best accountants in the Gold Coast, look no further than New Wave Accounting and Business Advisory experts. We offer end-to-end accounting and bookkeeping services that would help scale and grow your business. Contact us today to learn more!